Program
Program
| Time | Nov. 6 | Nov. 7 | Nov. 8 | Nov. 9 | ||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| The 23rd Cafe Show Seoul & The 9th Seoul Coffee Festival (Concurrent Event) | ||||||||||||
| 09:00 | Registration | |||||||||||
| 10:00 | Plenary Session | Professional Session [A, B] |
Origin Adventure Session |
Professional Session [A, B] |
Origin Adventure Session | SCA Education Program |
Professional Session [A, B] |
SCA Education Program |
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| 11:00 | ||||||||||||
| 12:00 | ||||||||||||
| 13:00 | Global Coffee Youth Idea Contest |
Champion Session |
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| 14:00 | Professional Session [A, B] |
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| 15:00 | ||||||||||||
| 16:00 | ||||||||||||
| 17:00 | ||||||||||||
| 18:00 | ||||||||||||
* It may be subject to change.
Global leaders from within and outside the coffee industry gather to share insights about coffee.
Discover the 2025 coffee industry trends before anyone else!
This is a unique chance to hear insights from renowned global speakers in the coffee sector all in one place.
| Time | Speaker | Theme |
|---|---|---|
| Keynote Speech | ||
| 10:10 - 10:50 |
|
Designing Diversity in Coffee Industry |
| Business, Culture, Environment | ||
| 10:50 - 11:40 |
|
Part I Culture The Aesthetic Advantage |
| 11:40 - 13:00 | Lunch | |
| 13:00 - 13:50 |
|
Part II Business Critical Importance of Genetic Diversity for the Future of Specialty Coffee
|
|
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| 13:50 - 14:40 |
|
Part III Environment A Journey in Fermentation: Bridging Beer and Specialty Coffee |
| 14:40 - 15:30 |
|
Part I Culture How did Seoul become a city of coffee shops? |
| 15:30 - 15:50 | Coffee break | |
| 15:50 - 16:40 |
|
Part II Business Coffee Omakase, Coffee as a Fine Dining Experience |
| 16:40 - 17:10 | Panel discussion | |
| 17:10 - 18:00 | Award of Speaker Appreciation Plaques and Cafe Show Excellence Awards | |
* It may be subject to change.
Moderator
- Chahan Yeretzian
- Professor of Analytical and Physical Chemistry &
- Head of Coffee Excellence Center at Zurich University of Applied Sciences
- Date
- Nov. 06(Wed), 2024
- Venue
- Conference Room 401, Coex, Seoul, Korea
- Official Language
- English (Korean Simultaneous interpretation available)
In the professional session, the world's leading experts in the coffee field shared their specialized skills and knowledge. Various demonstrations were added to the presentations, providing deeper technical skills and valuable information.
| Date | Nov. 6(Wed) | Nov. 7(Thu) | Nov. 8(Fri) | Nov. 9(Sat) |
|---|---|---|---|---|
| 10:00 ~ 12:00 (Track A) |
Discover flavors through cupping, from delicious light roasts to smooth, non-bitter dark roast | Exploring Coffee Signature Menu Design through 2024 WCIGS | Social Media Insights from Fillout Coffee, the Brand with 100,000 Followers | |
| Jun-ho Ji, CEO of Coffee Finder |
2024 WCIGS Champion Barista Seung-chan Wi |
Hee-heung Noh
CEO of Fillout Coffee | ||
| 11:00 ~ 13:00 (Track B) |
Uncover the secrets of coffee aroma with 20 aromatic compounds | Setting Up My First Roaster and Initial Roast Profiles | Examining Organic Reactions in Specialty Coffee through Wine | |
| Nak-eon Choi, CEO of Easyfoodinfo |
Jong-kyu Yu, CEO of Roex Coffee |
Jung-hyeok Ahn,
CEO of SCENTONE |
||
| 13:00 ~ 14:00 |
BREAK TIME | |||
| 14:00 ~ 16:00 (Track A) |
How to Sell More Brewed Coffee than Americano | Get a precise understanding of the Development Time Ratio (DTR) | Preparing for the 2026 Brewers Cup Competition | |
|
Geon-woo Choi, CEO of Coffee Hwa Roasters |
Moon-gyu Jang, CEO of Signature Roasters |
2023 KBrC Champion Barista Dong-min Kim |
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| 15:00 ~ 17:00 (Track B) |
Everything You Love About Authentic Italian Coffee | Effective cost and revenue planning for cafes under 100㎡ | Practical Sensory Training with KCTC Champion and Coach | |
| Bo-sung Kwon, CEO & Roaster, and Hye-jin Song, Barista of D:mine Coffee Roasters | Gyeong-won Woo Manager of Imi Coffee |
Hyun-jae Lee, CEO of Thomas Coffee Lab |
||
* It may be subject to change.
- Date
- Nov.06(Wed) – 09(Sat), 2024
- Venue
- Track A : Coex Conference room 307
- Track B : Coex Conference room 308
- Official Language
- Korean (Korean/English interpreter service)
Speaker
We have arranged an opportunity for buyers, retailers, and importers who wish to directly experience beans from coffee-producing regions. High-quality specialty cupping sessions are provided, operated by various coffee origin organizations
- Date
- Nov.07(Thu) - 08(Fri), 2024 10:00 – 12:00 / 14:00 – 16:00
- Venue
- Conference Room 317, Coex, Seoul, Korea
- Official Language
- English (Korean/English interpreter service)
- Participating Company
- COE(Cup of Excellence), ACE(Alliance for Coffee Excellence)
| Nov.7(Thu) | Nov.8(Fri) |
|---|---|
| Elevating Excellence: Impact of COE | Explore COE with CVA
* This session is designed for professionals. |
* It may be subject to change.
Speaker
- Gary Urrutia
- Managing Director
- Cup of Excellence
- Laurie Linn
- Membership Director
- Alliance for Coffee Excellence
- CVA Trainer : Dongjun Oh, Sungye Chun, Sunny Yoo, Jongho Woo
- SCA CEO : Yannis Apostolopoulos
