Pauline Brown 2024

• Founder
• Aesthetic Intelligence Labs

Part I Culture

미적 비즈니스의 힘

Pauline Brown, former Chair of LVMH North America, has led over 70 luxury brands, including Estee Lauder. She emphasizes the importance of aesthetic intelligence in business, which she explores in her book “Aesthetic Intelligence” and through her company, “Aesthetic Intelligence Labs”. In her session, she"ll discuss what drives our buying decisions and why certain products appeal to us. Join her to discover what sets desirable coffee apart from the rest!