Luiz Paulo 2024

• CEO
• CarmoCoffees

[Business] Nov.6(Wed) 13:00 ? 13:50

Critical Importance of Genetic Diversity for the Future of Specialty Coffee

Hear from the CEO of Intelligentsia, one of America"s "Big 3" Specialty Coffee brands, as
he delves into the world of coffee varieties. James McLaughlin, CEO of the renowned
American specialty coffee brand Intelligentsia, will be joining us at the World Coffee
Leaders Forum with Luiz Paulo! Under the theme "The Importance of Genetic Diversity for the Future of
Specialty Coffee," he"ll be sharing insights on various coffee varieties. Don’t miss the
authentic coffee story of Intelligentsia, one of the world’s leading specialty coffee brands,
in this Plenary Session!