Program
Origin Discovery
A taste experience shared with producers — discover the
true story behind each cup of coffee.
Origin
Journey
Taste coffees from global origins and hear first-hand stories from producers and
exporters. This is a unique opportunity for brands to communicate origin value to customers through storytelling.
- Industry Experts Specialists in origin-focused education, content, and marketing
- Brand Professionals Product development and brand story experts
- Coffee Explorers Enthusiasts seeking new coffee adventures
Origin Discovery Session Schedule
Date: Nov. 11-12, 2026
Venue: COEX Conference Room 300
| Nov. 11 (Wed) | ||
|---|---|---|
| 10:30 - 12:30 | Session 1 | |
| 13:30 - 15:30 | Session 2 | El Injerto X Coffee Myungga |
| 16:00 - 18:00 | Session 3 | |
| Nov. 12 (Thu) | ||
| 11:00 - 12:30 | Session 1 | IWCA |
| 13:30 - 15:00 | Session 2 | Café de Honduras |
| 16:00 - 17:30 | Session 3 | |
※ Session structure, schedule, and speaker lineup may change during event planning. Updates will be shared as available.
Discover new coffee flavors and connect
with producers for business opportunities.